“Whether people like it or not, it’s happening again!” Yungblud on helping make rock music exciting and different for a new generation
Yungblud has reflected on the resurgence of rock music and the role he plays in making the genre fresh and exciting for the new generation.
The 27-year-old alt star — real name Dominic Richard Harrison — says in the October issue of Total Guitar that he strives to bring a different flavour of guitar music to the younger crowd.
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“I have a deep love for rock music,” says Yungblud. “That’s what I grew up on. It’s what I listen to in the shower, it’s what I listen to at parties and it’s what I listen to backstage.”
“My goal is to bring guitar music to a new generation but reskin it to make it different. Right now it’s exciting because rock ‘n’ roll feels different, it feels new.”
He adds: “Whether people like it or not, it’s happening again! We want to be a part of that.”
According to Yungblud, demand for rock music from young folks over the last few years have been strong as well: “It’s been a crazy five years for us. We started in small venues and now we’re playing stadiums, but we’re all under 30. So rock is definitely coming back,” he says. “Young people are loving it.”
Elsewhere in the interview, Yungblud also teases his upcoming, classic rock-esque full-length album which is currently in the works and slated for release next year.
“We’ve really gone classic rock on this new record we’ve been making,” the musician states. “Or at least how we believed classic rock should be played. It’s like new old stock, all guitar-based with four-minute breakdowns.”
“The first song is nine minutes long with two guitar solos in it,” he reveals. Quite the outlier by modern standards but “we’re just gonna fucking do it, just because we can do it. Why not?” says Yungblud.
“We were asking ourselves how we can twist the genre. How do we make it sound new and how do we make rock guitar more interesting? We’ve got to this point where it’s like ‘Alright, sick, we’ve done all that, now let’s make a classic rock album!’ It will still feel fresh, though. It will be a classic rock album for 2025.”
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